The article I have chosen this week is about the impact of the Crisis on the Luxury business, and its way to be purchased and consumed.
Before that terrible economic crisis that has hit the hospitality industry these 2 years, the luxury consumtion was quite showy, and purchasing an expensive good was seen as valuable.
Nowadays, consumers seek more significance on what they purchase, than a certain standing of wealthiness. They think differently!
I can understand what the author of this article wants to explain: 2 years of crisis and economic decline have rang everybody's bell about value of thing, the meaning of "affordable" has been redefined, and even rich people think more and buy with conscientiousness.
The moral of this is that every Cloud has a silver lining: even if the crisis was terrible, it helped to keep some consumer's feet on the ground!
I think that it was good for the luxury business to have a harder time to make profit. Before whenever there was a crisis, the poor became poorer and the rich even more richer.
RépondreSupprimerNowadays with the crisis the luxury business have to be like all other business and market in a way to adapt to what the customers want and will buy.